New Heritage Centre Inaugurated at Pharkian to Boost Tourism
Peerzada Zubair
Kupwara, November 4:In a major boost to tourism in the frontier region, the Keran Heritage Centre was inaugurated at Pharkian in Kupwara on Wednesday, marking a significant milestone in efforts to promote the area’s rich history, cultural heritage and tourism potential.
Keran Valley has witnessed an encouraging surge in tourist footfall, with around 55,000 visitors exploring the picturesque frontier destination this year, Deputy Commissioner Kupwara Abhishek Sharma said.
Nestled amidst the breathtaking Kishanganga Valley and majestic pine forests, the newly inaugurated Heritage Centre brings together history, culture, hospitality and patriotism under one roof.
The centre features a magnificent National Flag Site with a towering Tricolour, a fort inspired gateway, commemorative walls carrying the messages of ‘Sacrifice, Service, Unity’ and ‘Higher Grounds, Stronger Bonds, A Greater India’, along with an artillery display paying tribute to the valour, sacrifice and spirit of India’s frontier communities.
A dedicated heritage gallery offers visitors a glimpse into Keran’s rich history and cultural identity, while the beautifully designed Keran Cafe Pharkian welcomes tourists with Kashmiri Kahwa, coffee and refreshments, complemented by breathtaking views of the valley.
Speaking on the occasion, Deputy Commissioner Kupwara Abhishek Sharma said that Keran Valley had recorded around 55,000 tourist visits this year, reflecting its growing popularity as an emerging tourism destination.
He urged people from across the country to visit and explore the scenic beauty of Keran, adding that the newly inaugurated Heritage Centre would further enrich the tourist experience by offering a unique attraction along the route to the valley.
The DC expressed confidence that the landmark would give fresh impetus to tourism, showcase the region’s rich heritage and generate new opportunities for the local community.
More than just a tourism facility, the Keran Heritage Centre reflects a broader vision of transforming frontier regions into vibrant destinations of tourism, cultural exchange and economic opportunity while encouraging local participation and community development.
With the Tricolour proudly waving above the Kishanganga Valley, Keran is opening a new chapter in its journey, inviting visitors from across the country to experience its unmatched natural beauty, rich heritage and the enduring spirit of India’s frontier communities.
